Social media management

We pinpoint the social media platforms that align with your company’s profile and manage consistent engagement on these platforms tailored to the audience’s consumption habits.

What’s the significance of social media in the industry?

Choosing the right social media platforms for effectively reaching an industrial company’s target audience can be a formidable task. Our initial objective is to aid in pinpointing the platforms that warrant resource allocation and evaluating their reach. In the B2B sector, even platforms like specialized technical forums and industry-specific Facebook groups can yield unexpected outcomes, all of which we meticulously map out for each market individually.

What does consistent social media communication entail?

The next step in effective social media communication involves producing platform-specific content and maintaining a continuous dialogue. During the operational phase, we consistently tailor our content to match consumer behaviours, ensuring that every message resonates authentically with the intended audience across all channels. In practice, this doesn’t mean creating entirely distinct content for each platform but rather customizing our materials to align with the unique characteristics of each.

In addition to delivering quality messages, maintaining a regular communication cadence is vital. Therefore, we support identified channels with a steady stream of content as per a pre-established plan.